​CRM Manager - Salesforce

Brighton, East Sussex

Hybrid role 3 days office based

Salary £40,000 - £52,000

Talent Hub is working in partnership with a respected financial services company. Their Brighton based team is looking for a skilled CRM Manager to deliver their customer communications programs and develop their automated trigger email campaigns. They require someone from either financial or professional services, with a strong background in CRM and customer comms for retention and upselling purposes. Experience of using Salesforce is also required for this job.

For this CRM Manage job you should have:

• Proven skills in creating and delivering customer comms campaigns, from strategy, planning, content creation, delivery, analysis and reporting.

• Previously designed and delivered automated trigger campaigns is essential for this role.

• A thorough understanding and working knowledge of Saleforce and other email software.

• Worked in either professional, highly regulated or financial services setting for at least 3 years.

• Previously worked at Manager level, delivering successful complex email campaigns for customer retention.

• Strong understanding of digital marketing channels and techniques.

• Excellent copywriting and content creation skills.

• Strong analytical and reporting skills.

Responsibilities for this CRM Manager job include:

• Design, implement, and manage a comprehensive customer communications programmme to enhance customer retention across the lifetime of the customer.

• Create content for multi-channel comms, across various digital platforms to optimise customer engagement.

• Manage the planning, execution, delivery and success of customer communication campaigns.

• Utilise and analyse customer data to identify opportunities to improve and optimise future campaign activities.

Benefits:

• 25 days holiday

• Option to buy more holiday

• Gym Membership

• Private healthcare

• Excellent pension

• Many many more